The digital world has changed everything. In the modern era of technology, people are inclined towards digitalisation. The Internet is an essential part of our daily lives because it’s the easiest mode to seek information and 60% of users use it for communication, entertainment, and research. Reports suggest that today’s web users spend about three hours a day online taking advantage of changing landscape to discover new things like music or movies before they hit the mainstream. This era of digital transformation offers hundreds of thousands of entrepreneurs the opportunity to leverage digital marketing and other key business strategies, making it difficult to capture the attention of audiences.

Thus, it can be concluded that small businesses must be on the internet and social media platforms because that is where the new customers hang out and buy from. And thus all small businesses should take their business online with digital marketing this 2023.

Read more from author Pranav Jha